📊P&L DashboardLIVE CALCULATOR
📦 Product
💰 Revenue
📦 Costs
📣 Advertising
PPC ACoS: 2.6%
FBA fee auto-applied: $4.75/unit
Referral rate: 8%
Referral rate: 8%
+$3,271
Net profit / mo
$16.35/unit
46.7%
Net margin
✓ Healthy
$16.47
Break-even price
$18.52 headroom
192.4%
ROI on COGS
$6,998 revenue
Revenue → Net Profit waterfall (200 units/mo)
Gross revenue+$6,998.00
Returns & refunds−$279.92
Referral fee ({pct(REFERRAL_RATES[active.category] ?? 15)})−$537.45
FBA fulfillment fee−$950.00
Storage fees−$80.00
Cost of goods (COGS)−$1,700.00
PPC advertising−$180.00
Net profit+$3,271
📥 Revenue breakdown
Selling price$34.99per unit
Units sold200/mo
Gross revenue$6,998
Returns−$280
Net revenue$6,718
📤 Cost breakdown
Referral (8%)−$537.45
FBA fee ($4.75/unit)−$950.00
Storage−$80.00
COGS total−$1,700.00
PPC total−$180.00
Total costs−$3,727.37
💡 Smart signals
✅
Healthy margin — room to scale PPC
At 46.7% margin you can increase PPC budget by ~$981/mo and still stay profitable.
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